Social Media Strategies in a Shifting Environment

This training was presented on
December 13, 2023

TRAINING MATERIALS & RESOURCES:

• Recording

• Presentation Slides (1/page)
• Presentation Slides (3/page)
• Social Media Tip Sheet (NCWWI)
• Hootsuite Social Trends 2024

Training certificates are only available following live trainings or completion of self-paced courses. A certificate will not be provided for review of these materials.

TRAINING DETAILS:

When used strategically, social media is a powerful tool to increase awareness, spur engagement, and build peer-to-peer influence. With so many platforms and more coming online each year, it can feel overwhelming to get started. Should you have a presence on Facebook? Instagram? X (formerly Twitter)? LinkedIn? All the above? How often should you post? What do you do if someone posts a disparaging comment? During this session, we will explore strategies for integrating your social media strategy into your other communications efforts. Join us for what is sure to be a great conversation!

Learners will: Gain tips and tricks for leveraging social media to engage families, community partners, and other key stakeholders

Who Should Attend: Leadership and staff responsible for communications and engagement at family resource centers, community-based organizations, child abuse prevention councils, and other child- and family-serving systems. 

Important Training Information: 

• This is an interactive training. Please be prepared to participate in activities such as group discussion, break out rooms, and/or demonstration. Your training experience will be best with the use of a web cam, audio, and a training environment conducive to active participation.
• This training will be recorded. The recording will be available to registered learners within 2 days of the training.
• By registering for a CalTrin training, you consent to be added to the CalTrin mailing list.